Google News’ Ranking Factors and SEO Tips

If you think, ethical search engine optimization for Google News is easy then think again. It is one of the hardest that one can experience. You don’t have to worry as Google News offers information about what you can do on their blog. But again they don’t help you as all the information is not in just one place.

So, what else can you do? This article will help you with some effective tips you can use to make your site improve its ranking in their News site:

• Submit News Articles ASAP: It is always a better option to submit news articles as soon as possible. When you submit it earlier, Google will crawl it sooner and extract them. This will help you boost your publishing power and your most recent article will process quickly since Google recrawl all the News sitemaps more frequently.

• Submit News SiteMap To Google: Go to Google Webmaster Tools and sign up and verify your website. If your site is included in Google News already the enabled news features will be indicated at the News Crawl link. If it is not included, you can always request for inclusion.

• Add The Most Recent URLs in News SiteMap: The most recently added URLs must be in the News sitemap. It will direct Google robots to the latest information. Adding the older URLs is not a problem.

• Include Company Site To YouTube Partner Program: When you apply to YouTube Partner Program, include the site of the news organization in the company website field on the application form. This is important to have the application approved.

• Clean Article Body: Google News always checks the article body for various reasons. Breaking the article body into tags, sidebars, ads or others will make it hard to detect the actual body of the article and that may result in rejecting the article. Place the article’s beginning near the title and that will help to extract the right snippet and title.

• Unique and Permanent Article URLs: Reusing article URLs will make it harder for Google’s system to crawl and categorize the stories.

• Original Content Must be Separated From Press Releases: You must always create two separate sections on your site while distributing press releases and having original news content.

• Format Images Correctly: Images and be crawled and identified by Google if you use them with reasonable aspect ratios and with descriptive captions.

The above tips will be helpful in bringing your article at Google News’s top ranking list. Just apply it and watch.

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